Bounty Winter Olympics

Right before I left Publicis NY, my Art Director and I were tasked with creating a Bounty spot featuring Winter Olympic downhill Skier, Lindsay Vonn. So we thought, what would make Winter Olympic downhill Skier Lindsay Vonn need Bounty? Well obviously someone as hardcore as her not only skis downhill races, but lives on a downhill slant. Which as you can imagine, causes a lot of spills.

Copywriter: Steph Piperis (me)

Art Director: Maria Molina